The Waffle Factory

Handcrafted Belgian Waffles, Shakes and Ice Cream

An All American, European inspired Belgian waffle shop in beautiful Webster Village, Rochester New York. 



 Today I hope to make your day a little happier and a lot tastier as you indulge in handcrafted waffle magic. Welcome to my wonderful world of waffles; a world of joy I created to ignite your senses as you bite into sweet and chewy caramelized Belgian goodness. We began in 2012 at the Rochester Public Market as a food cart next to market office. My name is Nick I am a proud Rochestarian and 5th generation confectioner who gave up corporate life for the waffle life. So things are pretty darn sweet these days... I hope to see you soon.

The Waffle Guy-